How did you make pocket money as a kid?

You might have delivered papers, mowed lawns or done chores around the house, but for Josh Murray it was all about selling eggs.

He started with just a few backyard chooks, but now, little more than a decade later, the 21-year-old has sold 40 million eggs and donated one million to charity.

“I was nine years old and a young capitalist at heart,” Mr Murray said.

“I wanted to buy Lego, and my parents didn’t want to just give it to me and suggested I find something to do to make myself useful.

“I resented them at the time, but I looked around and we had some chickens.

Breaking into chains

From neighbours of their farm at Monegeetta, in Central Victoria, to farmers’ markets and independent grocers, Mr Murray and his mum Tamsyn slowly expanded the business and not long after were able to break into the supermarket chains.

Ms Murray said she was now the hard-working mum behind her son, the egg entrepreneur.

“Josh makes the joke that he created a full-time job for me,” she said.

Ms Murray said the business had come a long way over the past 12 years.

“We’ve now sold 40 million eggs,” she said.

“Two eggs is a meal, so we’ve provided 20 million meals in the last seven years.

“We also give eggs to charity and recently sat down and looked at how many — it was 996,000 eggs.

Brown chickens in a field.

The Murrays are looking at ways to make their business more environmentally friendly.(ABC Rural: Eden Hynninen)

Regenerative agriculture

Despite the immense growth over the past few years, the Murray family have adapted and maintained their focus on regenerative agriculture and sustainability.

“Chickens can be incredibly devastating for the environment — they eat everything and their poo is very acidic,” Mr Murray said.

“So our chicken sheds are moved using a bulldozer and pulled away to give the land a chance at regeneration.

“As a young man, I see that the only was we can move forward is to make a hard pivot into sustainability and stop harming the planet.”

Carbon neutral egg

Now the Murrays have their sights set on creating a carbon neutral egg.

“We’re working with a company in Melbourne who are doing insect proteins,” Ms Murray said.

“It’s where the black soldier fly larvae feeds on food waste.

“We’re looking at replacing soy, because soy is in all animal feed, really, and replacing it with insect protein.

When he was 9, Josh’s parents told him he had to earn his pocket money. Now he’s sold 40 million eggs
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